Rare collections of the world’s leading wines to be sold, together with a uniquely minted NFT, by Strauss & Co.
9 Jun 2023
- Highest Value Wine Auction Ever Staged in Africa
- Unprecedented Range of Wines and Vintages with corresponding unique NFTs
- Online Sale at Strauss & Co Open 3 to 10 July
- Highly Rare Opportunity to Buy Superb Wines at Scale
- Donation to SASA from Proceeds to Further AfricanSommelier Development
CAPE TOWN: Strauss & Co Fine Wine Auctions unveils six significant collections of the world’s greatest wines, that have also been minted as NFTs, including Penfolds Grange, Domaine de La Romanée Conti, Château Mouton Rothchild, Château d’Yquem, Screaming Eagle and Harlan Estate that will be sold online in July 2023 (Registration and Bidding now open – visit www.straussart.co.za). A highly rare offering to global wine collectors takes place after the inaugural successful sale of Iconic South African Wine NFTs in 2022.
“Considering the size and depth of these impressive, unique collections, and the critical need for authenticity, we saw the advantage of minting each wine as an NFT”, said Roland Peens, Strauss & Co Wine Fine Wine Senior Specialist. “We authenticated and photographed each bottle with the information now stored on the blockchain. This is a chance to buy a super rare collection or invest in an alternative asset. Fine wine has proven to be an uncorrelated long-term asset with low volatility and the NFTs adds further security.”
Superb Provenance and Meticulous Authentication
The Coats Family Cellar is arguably the most prestigious fine wine collection ever offered in South Africa. It contains an expansive range of the world’s finest and most sought-after wines spanning over 150 years. Collected over many decades by the Coats family, as part of an extensive cellar, the wines were imported from Ireland into South Africa via refrigerated container and have been cellared professionally since. Each bottle is in top condition. ‘Mr Coats had a clear passion for Penfolds Grange and Mouton- Rothschild, but there are few great wines from the 20th century that weren’t in the cellar. The d’Yquem lot is also expansive and very special!’ continues Roland. Leading International fine wine expert, Michael Egan, has scrutinised and authenticated every bottle, and over 100 bottles have been tasted.
NFTs and Wine
Non-fungible tokens are a highly efficient way to package a collection of wines for long term aging or trading. The digital contract is stored on the Polygon blockchain and the NFT includes the critical information of the transaction regarding provenance, barcode, pictures, pricing, along with sensorial and aging information. Each bottle within the SIX NFTs is also minted as an NFT, allowing for drinking or trading of single bottles at any time.
Transactions on the Polygon blockchain are cheap, fast and consume marginal energy.
All wines are currently stored in the professional cellars of Wine Cellar, in Cape Town, Africa’s largest fine wine cellar. Professional world-wide shipping can also be arranged, at negligible costs considering the high value of the wines. Payment can be made in ZAR, USD, GBP as well as BTC, ETH and stable coins.
Fine Wine in Africa and Donation to Wine and Food Non-Profit Organization
The Coats family donated R4m ($200,000) of their cellar to charity and wine education in Southern Africa. “Crucial international benchmarks are increasingly priced out of arm’s reach for aspiring young African professionals’ education”, says Higgo Jacobs, co-founder of SASA – South African Sommelier Association – and Strauss & Co Senior Fine Wine Specialist.
A portion of the NFT sale will go to SASA, the South African Sommelier Association, a registered NPO that promotes a culture of food and beverage service excellence in South Africa through education. ‘A lot of ground has been made to create opportunities over recent years, however, much remains to be done. This partnership will provide a further shot in the arm to level the playing field and create access for African sommeliers”, continues Higgo.
Zimbabwean wine celebrity, sommelier and Kumusha producer, Tinashe Nyamudoka, says “drinking and experiencing these wines is the only way to feel a sense of place. I’m excited because the African wine palate is maturing, and we see more and more fine wine being consumed and more sommeliers. However, access and education are still limited. ‘ Tinashe recently starred in Blind Ambition as part of team Zimbabwe competing in the world wine-tasting championships.
The Wine for Sale in July
The Penfolds Grange lot is a grandeur selection of the first 58 years of Penfolds, including the maiden 1951 vintage. The New-World’s most famous wine was produced by visionary Max Schubert, and the collection includes a signed 375ml bottle of the 1952. The 232 bottles, including 42 Magnums, is close to a complete vertical.
Château Mouton-Rothschild famously added artwork to their labels with the legendary 1945, the first vintage in the NFT. To commemorate the allied victory, Baron Philippe de Rothschild commissioned unknown artist Phillippe Julian. The 1945 turned out to be a legendary wine and the artist labels became a huge drawcard for collectors. This impressive 176 bottle collection holds a bevy of large format bottles, including 33 double-magnums and a strong showing of the great vintages of 1982, 1986 and 2000.
The world’s greatest sweet wine, Château d’Yquem is showcased over 119 years and this sale includes four bottles from the 19th century. d’Yquem is famous for its extremely long ageing and it turns progressively darker with age, gaining complexity. Great vintages such 2001, 1976, 1967, 1947, 1945, 1928 and 1899 are included.
The world’s most hallowed producer, Domaine de La Romanée Conti, is minted into an NFT with 80 bottles from 1999-2015. This prolific period for Burgundy is highlighted by a mix of red wines from their various vineyards including 17 bottles of La Tâche, and 2 bottles each of the 2009 and 2010 La Romanée Conti.
Two American cult wine collections are offered as NFTs in Screaming Eagle and Harlan Estate. Both Cabernet Sauvignons are produced in small quantities with long waiting lists to receive an allocation. Screaming Eagle is America’s most expensive and exclusive wine that matches prices of Château Petrus. The Harlan Estate NFT features a bottle and magnum of their first commercial 1990 vintage along with 100 pointer vintages in 1997, 2002, 2007.
The Sensational Six Lots for Sale in July
Strauss & Co Penfolds Grange 1951-2008 NFT
Lot contains 232 bottles; 1 x 375ml, 189 x 750ml, 42 x 1500ml
Including signed 1952 by Max Schubert
Low R6m (in the region of $300,000)
High R8m (in the region of $400,000)
Strauss & Co Domaine de La Romanée Conti 1999-2015 NFT
Lot contains 80 x 750ml bottles.
4 x Romanée-Conti, 17 x La Tâche, 4 x Richebourg, 18 x Romanée-Saint-Vivant, 20 x Grands-Echézeaux, 14 x Echézeaux and 3 x Vosne-Romanée 1er Cru
Low R8m (in the region of $400,000)
High R10m (in the region of $500,000)
Strauss & Co Château Mouton-Rothschild 1945-2014 NFT
Lot contains 176 bottles; 68 x 750ml, 73 x 1500ml, 33 x 3000ml and 2 x 5000ml.
Low R7m (in the region of $350,000)
High R9m (in the region of $450,000)
Strauss & Co Château d’Yquem 1892-2010 NFT
Lot contains 184 bottles; 36 x 375ml, 146 x 750ml and 2 x 1500ml.
Low R4m, (in the region of $200,000)
High R5.5m, (in the region of $275,000)
Strauss & Co Screaming Eagle 1995-2010 NFT
Lot contains 19 bottles; 17 x 750ml and 1 x 1500ml Cabernet Sauvignon, 1 x 750ml Sauvignon Blanc.
Low R1.6m (in the region of $80,000)
High R2m (in the region of $100,000)
Strauss & Co Harlan Estate 1990-2012 NFT
Lot contains 40 bottles; 2 x 1500ml and 38 x 750ml
Low R1.3m (in the region of $65,000)
High R1.5m (in the region of $75,000)
* Low and High estimates are open to change considering the print lead-time and currency volatility. See the Strauss Website for a full list.
Current Press Releases
- 2 Nov 2023 Internationally acclaimed but irrefutably South African: Strauss & Co’s marquee summer auction features important works by Billie Zangewa and William Kentridge
- 3 Nov 2023 Strauss & Co Unveils Exclusive Online Sale of Chinese Decorative Arts Masterpieces
- 11 Nov 2023 William Kentridge’s Cat Steals the Show at Johannesburg Auction Week
- 15 Nov 2023 Strauss & Co Unveils Enchanting Online Watch and Jewellery Sales
- 23 Nov 2023 Strauss & Co’s penultimate online auction for 2023 features a focus on Line | Colour | Shape | Form
- 24 Nov 2023 CALLING FOR CONSIGNMENTS: Paintings by J.H. Pierneef and Cinga Samson headline second-instalment of Strauss & Co’s Africa-focused auction in February 2024
- 27 Nov 2023 Strauss & Co and The Nel Erasmus Art Legacy Trust Present Conflux: A Retrospective by South African Postwar Artist Nel Erasmus
- 2 Oct 2023 With a focus on Studies and Drawings, Strauss & Co’s October online auction appeals to established and first-time collectors
- 4 Oct 2023 Recently discovered Renoir painting headlines Strauss & Co’s dynamic programme for Toyota US Woordfees
- 9 Oct 2023 Toyota US Woordfees presents exciting Benefit auction featuring established and emerging artists
- 11 Oct 2023 Strauss & Co’s Johannesburg Auction Week celebrates a century of unbroken creativity and invention in African Art
- 19 Oct 2023 Showpiece Renoir leads Strauss & Co’s 111-lot sale of international modern and contemporary art
- 23 Oct 2023 Fresh-to-market paintings by Pierneef, Preller, Sekoto and Stern to be sold during Johannesburg Auction Week
- 27 Oct 2023 International buyers flock to Strauss & Co’s spotlight auction featuring Chagall, Miró and an undiscovered Renoir
- 31 Oct 2023 Moses Tladi and Gerard Sekoto, who opened museum doors for black artists, lead an impressive offering of black moderns at Johannesburg Auction Week
- 4 Sep 2023 Strauss & Co Presents a Captivating Auction: Modern and Contemporary Art with a focus on Renowned Artist Alice Goldin
- 7 Sep 2023 Works from important single-owner and contemporary art with museum pedigree lead Strauss & Co’s marquee spring sale
- 12 Sep 2023 Exquisite Selection of Bordeaux and Bordeaux-Style South African Wines to Go Under the Hammer at Strauss & Co
- 21 Sep 2023 Unseen Renoir from South African collection, recently authenticated in Paris, headlines Strauss & Co’s globe-spanning auction
- 21 Sep 2023 Scandinavian designers, French winemakers and a canonical South African painter charm buyers at Strauss & Co’s spring sales
- 8 Aug 2023 Strauss & Co’s August online sale covers half a century of South African ceramic art
- 18 Aug 2023 Rare collections of the World's leading wines to be sold as single bottles
- 28 Aug 2023 Highly important Zanzibar portrait by Irma Stern of praying man poised to go under the hammer at Strauss & Co
- 28 Aug 2023 Leading/Inspirational businesswomen, Khetiwe McClain and Jo-Ann Strauss, join Strauss & Co
- 3 Jul 2023 Strauss & Co’s upcoming timed online auction provides art collectors with a special focus on the Eastern Cape
- 14 Jul 2023 J. H. Pierneef: Close to Home traces a half-century of innovation and unbroken fascination with the South African landscape
- 14 Jul 2023 Jewels Online: LAUNCH EDITION - Classic emeralds to contemporary designs
- 18 Jul 2023 August Art Month at Welgemeend celebrates the geography, essence and history of the Western Cape
- 7 Jun 2023 Strauss & Co’s June Timed Online Auction Features Renowned Contemporary and Early 20th Century Artists
- 8 Jun 2023 Wines from Burgundy & Champagne
- 9 Jun 2023 Rare collections of the world’s leading wines to be sold, together with a uniquely minted NFT, by Strauss & Co.
- 21 Jun 2023 Strauss & Co honours sculptors past and present with a dedicated sale and exhibition
- 26 Jun 2023 Strauss & Co Celebrating Silver
- 3 May 2023 Strauss & Co confirms its rock-solid reputation with a catalogue of blue-chip works by South African modernists for its May auction
- 3 May 2023 Strauss & Co's May Timed Online Auction Celebrates Namibian Landscape Art
- 12 May 2023 Rare and Fine Wine from Italy and Spain going under the hammer
- 12 May 2023 From Azaria to Zerffi – an eclectic collection from an art connoisseur family
- 17 May 2023 Rare colour work by exiled south African artist Dumile Feni sells for new world record price at Strauss & Co sale in Johannesburg
- 5 Apr 2023 April Timed Online Auction with a focus on Portraits, Heads and Character Studies
- 6 Apr 2023 The 2023 Cassirer Welz Award Winner
- 20 Apr 2023 Important Black Modernist Artists Lead Strauss & Co May Auction In Johannesburg
- 2 Mar 2023 Strong results at Strauss & Co’s maiden auction of modern and contemporary art from Africa
- 6 Mar 2023 Strauss & Co’s upcoming March timed online auction celebrates colour and nuance
- 13 Mar 2023 Strauss & Co bring important works by Pierneef, Preller, Stern and Tretchikoff to market
- 23 Mar 2023 Strauss & Co’s strong catalogue of women artists tracks a history of innovation from Maggie Laubser and Irma Stern to Sethembile Msezane and Ruby Swinney
- 23 Mar 2023 Art Nouveau: The Birth of Modern Style with Guest Lecturer, Dr Gregorio Thaon di Revel Mazzonis di Pralafera
- 29 Mar 2023 Record price for Irma Stern at Strauss & Co sale affirms South Africa’s status as the best marketplace to trade artworks by premium South African modernists
- 2 Feb 2023 Important Announcements from Frank Kilbourn, Strauss & Co Executive Chairperson
- 6 Feb 2023 Strauss & Co kicks off 2023 with a revitalised programme of online auctions
- 14 Feb 2023 Celebrating Esias Bosch’s centenary
- 16 Feb 2023 Strauss & Co and SANAVA partner on charity auction to secure artists’ studios in Paris
- 16 Feb 2023 The 2023 Strauss & Co Fine Wine Rhône-themed auction is one of our finest line-ups yet, featuring iconic producers from France, South Africa and the New World.
- 23 Feb 2023 Chairperson’s Report
- 27 Feb 2023 Strauss & Co’s Curatorial Voices auction maps the story of art from Gerard Sekoto to Cinga Samson
- 27 Feb 2023 "Art is a human virtue and I have given my whole self to it, for it promotes understanding among races rather than destroys it."—Gerard Sekoto
- 1 Nov 2022 Irma Stern’s bold portrait of a modern woman presents an opportunity for collectors
- 2 Nov 2022 Strauss & Co presents the most prestigious fine wine collection ever to come to market in SA
- 11 Nov 2022 Strauss & Co’s final live sale of 2022 honours the legacy of art collector, Dr Matthys Johannes Strydom
- 11 Nov 2022 Broad interest in historical and contemporary art underpins Strauss & Co’s solid results
- 18 Nov 2022 Strauss & Co presents works owned by Matthys Strydom, art dealer and storyteller extraordinaire
- 24 Nov 2022 The pedigree of art dealer and collector Matthys Strydom’s collection sees collectors pay premium prices at Strauss & Co auction
- 24 Nov 2022 Strauss & Co’s upcoming November online-only auction offers art collectors a special focus on the Cape
- 25 Nov 2022 Twinkle-twinkle little star, how about some Christmas cheer from Strauss & Co?
- 30 Nov 2022 Norval Foundation Benefit Auction 2022
- 11 Oct 2022 Strauss & Co heralds summer with a curated programme of Johannesburg sales
- 13 Oct 2022 Strauss & Co to present the first-ever sale exclusively devoted to Robert Hodgins
- 27 Oct 2022 International report identifies Strauss & Co as dominant reseller of works by William Kentridge
- 27 Oct 2022 Strauss & Co’s sculpture-only sale explores the story of SA sculpture, from past to present